MobiTX has created a break-through mobile advertising solution which maximizes the reach and response rates, using the mobile device medium while minimizing delivery costs and personalizing the experience for the each consumer. MobiTX’s, Transactional Mobile Marketing™ (TMM) solution enables delivery of mobile advertising campaigns that subsidize mobile usage. We enable our customers to capture critical consumer data from mobile users and build consumer loyalty and increase sales.

As an advertising executive, you are looking to be connected to your customers in a personalized and relevant manner. As a consumer, you are looking to only receive timely, relevant and personalized information from the suppliers of the products you purchase.

MobiTX brings together those desires and needs. Our unique TMM solution ensures that registered consumers are people who are looking for information from the suppliers of products they consume. That allows product and brand managers to drive campaigns that are relevant and desired. We allow you to target specific demographics.

Our TMM solution uses the text messaging system that is available on all phones from all carriers across the globe – your market potential is unbounded. We do not require any application code on the phone, nor do we require functionality only available in a small subset of handsets.

Texting is easy and inexpensive, it is the preferred communication technique for the majority of consumers targeted by consumer goods companies.

By texting in codes from products that consumers purchase, they will receive credit for their wireless account – regardless of the carrier or the plan they have selected. Subsidizing phone plans is key to driving the enhanced response rates that are exciting the advertising industry.

Our platform is extensible, so that advertisers can elect to use enhanced capabilities for targeting segments that do have higher end handsets.